Last updated: July 26, 2026

Privacy is not a decorative veil. It is a boundary. AURALIASILK operates this store, its content, tools, products, and related services (the “Services”). Shopify powers the commercial infrastructure beneath it. This Privacy Policy explains which signals we collect, why we use them, when they leave our custody, and which rights remain yours when you visit, communicate with us, or make a purchase or other transaction.

If these terms conflict with our Terms of Service on the collection, processing, or disclosure of personal information, this Privacy Policy controls. Read it carefully. By using the Services, you acknowledge that you have read and understood the practices described here.

I // THE SIGNALS WE RECEIVE

“Personal information” means information that identifies you or can reasonably be linked to you. It does not include information that has been anonymized or de-identified so that it can no longer reasonably identify you. Depending on how you interact with the Services, where you live, and what the law permits or requires, we may collect or process:

• Contact coordinates: name, email address, phone number, billing address, and shipping address.
• Financial and payment data: payment-card or financial-account information, transaction details, payment method, and payment confirmation. Authorized payment providers process payment credentials.
• Account data: username, password or authentication data, security questions, preferences, and settings.
• Transaction and intent data: products viewed, placed in a cart, added to a wishlist, purchased, returned, exchanged, or cancelled, plus transaction history.
• Communications: information placed in messages, support requests, reviews, or other contact with us.
• Device and network data: device, browser, network connection, IP address, and other unique identifiers.
• Usage data: how and when you navigate or interact with the Services.

II // WHERE THE SIGNALS EMERGE

Information may reach us directly from you; automatically through the Services, cookies, pixels, and similar technologies; from Shopify and service providers working for us; and from business, marketing, or other third-party partners where permitted by law.

III // WHY THE ARCHIVE USES THEM

• To perform the transaction: process payment, confirm and fulfill orders, arrange delivery, handle returns or exchanges, maintain accounts, remember preferences, and provide requested features.
• To tailor and improve the Services: understand use of the store, troubleshoot, develop features, and recommend products or content that may be relevant.
• For marketing and advertising: send promotional communications where permitted and show advertisements on our store or elsewhere, including advertising informed by previous purchases, cart activity, or interactions.
• For security and fraud prevention: authenticate accounts, detect and investigate suspicious, illegal, unsafe, or malicious activity, protect the public, and defend the Services. You are responsible for keeping your account credentials secure.
• To communicate: answer questions, provide customer support, send service and order notices, and maintain our business relationship with you.
• For legal reasons: comply with law and valid legal process, respond to authorities, participate in disputes or proceedings, and investigate or enforce our terms and policies.

IV // WHEN INFORMATION CROSSES THE BOUNDARY

We may disclose personal information for legitimate purposes consistent with this policy:

• to Shopify and vendors that provide hosting, IT, payment processing, analytics, customer support, storage, fulfillment, shipping, fraud prevention, or related services;
• to business and marketing partners that help provide marketing or advertising, subject to their own privacy notices; this includes Shopify features that may support personalized advertising using activity across merchants and websites;
• when you direct, request, or consent to disclosure, such as when a carrier needs delivery details or you use a third-party login or social feature;
• within our corporate group or with affiliates, where applicable;
• in connection with a merger, acquisition, financing, insolvency, or other business transaction; or
• to comply with law, respond to subpoenas, warrants, or lawful requests, enforce our terms, prevent harm, and protect our rights or the rights of users and others.

V // SHOPIFY BENEATH THE SURFACE

Shopify hosts the Services and processes information about your access and use so the store can operate and improve. Information submitted through the Services may be transmitted to Shopify and service providers in countries other than your own.

We use Shopify enhanced features that combine information from your interactions with this store, other merchants, and Shopify. For those enhanced features, Shopify is responsible for its processing and for responding to requests concerning that processing.

Read the Shopify Consumer Privacy Policy and use the Shopify Privacy Portal to learn more about Shopify’s practices and available rights.

VI // DOORS TO OTHER DOMAINS

The Services may link to websites or platforms we do not control. Their privacy, security, and terms belong to them. We do not guarantee the accuracy or security of those destinations. Information posted in public or semi-public spaces, including social platforms, may be seen and used by others. A link does not by itself mean endorsement.

VII // CHILDREN ARE NOT THE OFFERING

The Services are not intended for children, and we do not knowingly collect personal information from anyone under the age of majority in their jurisdiction. A parent or guardian who believes a child submitted personal information may contact us to request deletion. As of the effective date, we do not have actual knowledge that we “sell” or “share,” as those terms are defined by applicable law, personal information of anyone under 16.

VIII // SECURITY IS A BARRIER, NOT AN ABSOLUTE

We use safeguards intended to protect personal information, but no system is impenetrable and no transmission is perfectly secure. Do not send sensitive or confidential information through an unsecured channel.

Retention is determined by what is reasonably necessary to maintain an account, provide the Services, complete transactions, comply with legal obligations, resolve disputes, and enforce contracts and policies. When information is no longer required, we may delete or de-identify it as appropriate.

IX // YOUR RIGHTS REMAIN YOURS

Depending on where you live, you may have rights to access or know about personal information we hold; request deletion or correction; receive a portable copy; or ask us to transfer certain information. These rights are not absolute and may be limited by law.

If you live in the United Kingdom or European Economic Area, you may also have the right to object to or restrict certain processing and to withdraw consent where consent is the legal basis. Withdrawal does not affect processing lawfully performed before it.

You may unsubscribe from promotional emails through the link in those messages. Even after opting out, we may send non-promotional communications about an account, order, security event, or customer-service request.

Exercise available rights through the Services or by contacting us below. We do not discriminate against you for exercising a privacy right. We may verify your identity and, where law permits an authorized agent, require proof of that authority. We will respond within the time required by applicable law.

X // COMPLAINTS AND APPEALS

If you believe we have mishandled personal information, send the signal to us first using the contact details below. Depending on where you live, you may appeal our decision or complain to your local data-protection authority. EEA supervisory authorities are listed by the European Data Protection Board.

XI // INTERNATIONAL TRANSFER

Your personal information may be transferred, stored, and processed outside the country where you live. For transfers out of the European Economic Area or United Kingdom, we rely where required on recognized safeguards such as adequacy decisions, the European Commission’s Standard Contractual Clauses, or equivalent UK mechanisms.

XII // THE TEXT MAY EVOLVE

We may update this Privacy Policy to reflect operational, legal, or regulatory changes. The revised version will be published here with an updated date, and additional notice will be given where law requires it.

XIII // SEND THE SIGNAL

For questions, privacy requests, or complaints, email signal@auraliasilk.com or write to a, a SE22 8DL, United Kingdom. For applicable data-protection law, AURALIASILK is the controller of your personal information.